And having our more specific needs met. As a consumer, I have never bought into this idea that I need packaged channels. I am happily moving along into the on

And having our more specific needs met. As a consumer, I have never bought into this idea that I need packaged channels. I am happily moving along into the on-demand culture, a culture that is also crossed with intelligent recommendation systems tailored to me as opposed to the general viewing public in an area.