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> but the market predictions and "disruption" didn't pan out. "Disruption" means that you create a less qualitative, but cheaper product that would cannibalize

by q-big 6y ago

> but the market predictions and "disruption" didn't pan out. "Disruption" means that you create a less qualitative, but cheaper product that would cannibalize the margins of the product of a company whose products are high-margin (think cutting-edge CPUs of Intel). This "cheap" product will for a long time ridiculed as toy (but nevertheless sell in huge amounts because it is cheap) - until it suddenly "lifts off", becomes an inconvenient competitor, and disrupts the market. Does this description of disruption sound like any market prediction from the last 10 years how the market for VR glasses will develop? I don't think so.

coldtea 6y ago
>"Disruption" means that you create a less qualitative, but cheaper product that would cannibalize the margins of the product of a company whose products are high-margin Not exclusively. That's disruption in the sense of "undercutting". Disruption in the large also means: "radical change to an existing industry or market due to technological innovation" E.g. "things will change in how we do IT, entertainment, education etc due to VR".
webmaven 6y ago
> Does this description of disruptuon sound like any market prediction from the last 10 years how the market for VR glasses will develop? I don't think so. That's because the limiting factor on VR hardware value to the consumer isn't resolution, or scene complexity as measured in polygons, or FPS, or any of the other metrics by which desktop games and game hardware are evaluated. It is latency. Latency in estimating and rendering the user's pose, movement, and viewport changes. We would have had widespread adoption of immersive content by now if VR experience developers would be willing to sacrifice the 'traditional' metrics in favor of a ruthless focus on latency (and ideally push the hardware vendors in that direction too), but instead everyone keeps chasing "AAA graphics in a headset" , which, given that AAA graphics are (as the OP states) an ever-rising bar, can't ever really work except on whatever the current highest-end hardware is, and any experience that breaks people's willing suspension of disbelief on everything but the highest end hardware can't end up being a commercial success, any more than a multiplayer game with noticeable lag on anything under gigabit FTTH could (and for the same reason, except that the lag for VR starts with the single-player version, and only gets worse from there).

by q-big 6y ago

coldtea 6y ago

>"Disruption" means that you create a less qualitative, but cheaper product that would cannibalize the margins of the product of a company whose products are high-margin Not exclusively. That's disruption in the sense of "undercutting". Disruption in the large also means: "radical change to an existing industry or market due to technological innovation" E.g. "things will change in how we do IT, entertainment, education etc due to VR".

webmaven 6y ago

> Does this description of disruptuon sound like any market prediction from the last 10 years how the market for VR glasses will develop? I don't think so. That's because the limiting factor on VR hardware value to the consumer isn't resolution, or scene complexity as measured in polygons, or FPS, or any of the other metrics by which desktop games and game hardware are evaluated. It is latency. Latency in estimating and rendering the user's pose, movement, and viewport changes. We would have had widespread adoption of immersive content by now if VR experience developers would be willing to sacrifice the 'traditional' metrics in favor of a ruthless focus on latency (and ideally push the hardware vendors in that direction too), but instead everyone keeps chasing "AAA graphics in a headset" , which, given that AAA graphics are (as the OP states) an ever-rising bar, can't ever really work except on whatever the current highest-end hardware is, and any experience that breaks people's willing suspension of disbelief on everything but the highest end hardware can't end up being a commercial success, any more than a multiplayer game with noticeable lag on anything under gigabit FTTH could (and for the same reason, except that the lag for VR starts with the single-player version, and only gets worse from there).