The original article : https://www.nytimes.com/2012/02/19/magazine/shopping-habits.html https://www.nytimes.com/2012/02/19/magazine/shopping-habits.... A count

The original article : https://www.nytimes.com/2012/02/19/magazine/shopping-habits.html https://www.nytimes.com/2012/02/19/magazine/shopping-habits.... A counter-claim : https://medium.com/@colin.fraser/target-didnt-figure-out-a-teen-girl-was-pregnant-before-her-father-did-a6be13b973a5 https://medium.com/@colin.fraser/target-didnt-figure-out-a-t... Sorry to have distorted the truth. The AD still revealed to a father that his daughter was pregnant. AFAIC this is relevant to the OP question about why ads should sometime refrain to "target"