If you own a rental in an inexpensive part of town, or perhaps outside town, and you know a lot of people will be looking for more peripheral and inexpensive pl

If you own a rental in an inexpensive part of town, or perhaps outside town, and you know a lot of people will be looking for more peripheral and inexpensive places, what would you do with that rental? I think most owners would simply increase rent as demand also increased. It might be slightly beneficial for the price of central apartments, but then most people like the convenience of being close to shops and public communications.