Facts are bad business. They don't sell well, people don't like hearing them, they're expensive to get, and provide only intangible benefit to fake facts. Many

Facts are bad business. They don't sell well, people don't like hearing them, they're expensive to get, and provide only intangible benefit to fake facts. Many societies these days seem to be operating just fine purely on fake news, demonstrating the (at least temporary) irrelevance of the truth