That's how one gets year over year ad revenue growth from an audience size that grows at a smaller rate. Expect the trend to continue. They haven't started to

That's how one gets year over year ad revenue growth from an audience size that grows at a smaller rate. Expect the trend to continue. They haven't started to monetize the Google assistant yet, at least from the consumer side. But even that mindset is starting to change, if you want to control your own thermostat using their APIs outside of the apps, well, it's a non refundable $5 charge [0]. [0] https://developers.google.com/nest/device-access/project https://developers.google.com/nest/device-access/project