Not sure why BMW gets so much negativity. The past models of BMW were really boring. The design wasn't extraordinary that it could compete with Audi or Mercedes

Not sure why BMW gets so much negativity. The past models of BMW were really boring. The design wasn't extraordinary that it could compete with Audi or Mercedes. But the new design of the iX and 4er models are very beautiful. I must say the new grills really appeal to me. It seems that the new design causes a similar reaction as Mercedes SUV design of GLE and GLC (Coupe). Mercedes took a new approach and got a lot of negative comments. But ultimately they set a new trend and their SUV's were a huge success.