Unsolicited redesigns also imply that it's possible to improve on a design without knowing any of the inside variables mentioned in the article (branding requir

Unsolicited redesigns also imply that it's possible to improve on a design without knowing any of the inside variables mentioned in the article (branding requirements, for example), and that any good designer can design-by-wire without being intimately aware of a company's culture, mindset, and so on. I believe that's part of the same trend that's devaluing creative work such as design and writing.