When Apple launches a new product, they tend to stick to markets where they can create a unique enough product where they can have good profit margins. For exam

When Apple launches a new product, they tend to stick to markets where they can create a unique enough product where they can have good profit margins. For example, with the iPhone & iPad, Apple owns both the OS and the CPU. On the Watch, Apple has integration with the iPhone and the best wearable CPU. How can Apple bring a unique enough experience to the car to get the margins they command on their other products? Perhaps they wouldn't get the 30% plus margins they get elsewhere, but I can't see Apple spending so much effort to get the slim 5-10% margins you see other automakers getting.