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Personalized ads used to be "hey this specific item is great for you". Now the targeting is leading to the equivalent of harassment as ad-targeting retargets a
by r00fus 6y ago
Personalized ads used to be "hey this specific item is great for you". Now the targeting is leading to the equivalent of harassment as ad-targeting retargets again and again.
So yeah, I'll take the less harassing version of ads (or no ads even if I have to pay).
Also I don't want to allow FB to pull another Cambridge Analytica.
- WorldMaker 6y ago> Also I don't want to allow FB to pull another Cambridge Analytica. Yeah. So many people took away the wrong lesson from the Cambridge Analytica scandal. Facebook wants everyone to see "Cambridge Analytica did something bad and Facebook stopped it", when the real story was "Cambridge Analytica did something bad, convinced us it made money, and Facebook stopped it by platforming it and charging Cambridge Analytica for it". The Cambridge Analytica models led directly to Facebook's personalized ads system, with almost everything Cambridge Analytica asked for being added to the ads platform itself. Almost everything that was shady and questionably ethical about what Cambridge Analytica was doing didn't stop being shady and questionably ethical when Facebook simply in housed all of that tracking for "ad personalization" and started selling it as a service to any advertiser willing to pay for it.