You are skipping an important step: prizes. Free->prizes->paid. Also things like free food, better internet, lab space are all great motivators. The message t

You are skipping an important step: prizes. Free->prizes->paid. Also things like free food, better internet, lab space are all great motivators. The message there is I can't afford to pay you what you're worth but I'll do what I can. WinPhone7 has a great community in London and I know a lot of people who are starting to express interest because MS is giving out xboxes and free phones and buying beer. $7/hr could have bought a lot of xboxes.