Rule number one of reviews: never trust them if they are on the site selling you something. It's pretty simple. If you want a toaster, then google "Toaster X r

Rule number one of reviews: never trust them if they are on the site selling you something. It's pretty simple. If you want a toaster, then google "Toaster X review". If all you can find is reviews on sales sites, ignore them. If you can find an in-depth review on toaster-aficionado.com with full disclosure of sponsorships etc - great. People are just lazy to expect to see a set of stars on a product page informing them on whether a product has good quality or not. Just give up that expectation.