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> Amazon suggests that Amazon reviews are worth at least something. More and more it is proven that reviews themselves don't mean much. You should consider you

by hbosch 6y ago

> Amazon suggests that Amazon reviews are worth at least something. More and more it is proven that reviews themselves don't mean much. You should consider your own personal relationship with the brand, or from people you trust. Of course we don't all have the luxury of those things and sometimes you need to read a few reviews. After all, without GOOD and HONEST reviews we probably would not have a company like Anker, which I love dearly and who did it all right... but like with all things, you have to be critical of what you see and read and hear. Reviewers are not always honest, people are not always honest. Particularly when there is money at stake, particularly when you're online. I'll have you know that the movie "Wolfman's Got Nards" is currently sitting at 100% positive reviews on Rotten Tomatoes. Does that mean you should go watch "Wolfman's Got Nards"?

ClumsyPilot 6y ago
'personal relationship with the brand' Personal relationships with a social construct indicate the need for proffesional help. Amd imaginary friends.
- _carbyau_ 6y ago
  "Amd imaginary friends." Freudian slip? Need something to replace your intel laptop? :-P But yes, the whole point of brand marketing is to invoke a relationship in the mind of the [potential] buyer. And when you have people who devote their life to it there has to be someone out there who is good at it using whatever pysch tricks they can. So no wonder some people fall for it. It's almost inevitable.
  - reissbaker 6y ago
    "Personal relationship with the brand" may not have been the best wordsmithing, but I think the OP meant something along the lines of "your history with buying and using other products made by the same company." Presumably if they had the manufacturing and QA processes in place to sell you high-quality goods before, those same processes should help make sure that what you're buying from them now is also reasonably high-quality. It's not foolproof, and of course there are exceptions (especially if the company has changed ownership), but it's a decent signal.
Angostura 6y ago
So basically "Don't use Amazon, you can't trust them - just shop from your favoured brand's online store." That's fine - I'm not sure it's what Amazon are gooing for though.

by hbosch 6y ago

ClumsyPilot 6y ago

'personal relationship with the brand' Personal relationships with a social construct indicate the need for proffesional help. Amd imaginary friends.

_carbyau_ 6y ago
"Amd imaginary friends." Freudian slip? Need something to replace your intel laptop? :-P But yes, the whole point of brand marketing is to invoke a relationship in the mind of the [potential] buyer. And when you have people who devote their life to it there has to be someone out there who is good at it using whatever pysch tricks they can. So no wonder some people fall for it. It's almost inevitable.
- reissbaker 6y ago
  "Personal relationship with the brand" may not have been the best wordsmithing, but I think the OP meant something along the lines of "your history with buying and using other products made by the same company." Presumably if they had the manufacturing and QA processes in place to sell you high-quality goods before, those same processes should help make sure that what you're buying from them now is also reasonably high-quality. It's not foolproof, and of course there are exceptions (especially if the company has changed ownership), but it's a decent signal.

Angostura 6y ago

So basically "Don't use Amazon, you can't trust them - just shop from your favoured brand's online store." That's fine - I'm not sure it's what Amazon are gooing for though.