This is a fascinating read. I used to work at YouTube when YouTubers were just starting to become a thing. The idea that you could just upload a popular video

This is a fascinating read. I used to work at YouTube when YouTubers were just starting to become a thing. The idea that you could just upload a popular video and earn money automatically was mind-blowing. And YouTube is still the leading platform in terms of helping creators make money. If we were to see millions or tens of millions of people making a living off their creativity, then there needs to be some dramatically different social platform. YouTube, TikTok, Instagram and the like are still largely similar to the old publishing model - you do well by serving a broad audience. That's just impossible for the so-called middle class.