If you look at it from the point that anyone who uses a social network, by virtue of ease of use is an expert, and only 5% of social network activity is effecti

If you look at it from the point that anyone who uses a social network, by virtue of ease of use is an expert, and only 5% of social network activity is effective for whatever purpose, then yes, Gary would be correct. Unfortunately, I believe that the effective level is a lot lower than 5%, so Gary may be off somewhat in his clown assessment.