4 ms·
I think Gruber's analysis is quite correct: Full-page issue messaging ads are about reaching very specific demographics in a conspicuous way. But in t
by aemreunal 6y ago
I think Gruber's analysis is quite correct:
Full-page issue messaging ads are about reaching very specific demographics
in a conspicuous way. But in today’s world, it’s kind of transparent whom
Facebook is targeting here: old white politicians.
so I don't think those two are related.
- Veen 6y agoIs the implication that old black and Asian politicians don't read newspapers? Or that they don't have the same incentives to support Facebook?
- jumelles 6y agoJust that the majority of politicians, especially in the Senate, are older white men.
- Veen 6y agoYes, about 65 percent in the Senate, but what of it? The vast majority of older white men are not politicians, so this would not seem an effective way to reach them—it seems irrelevant to mention it. And if it is , in fact, politicians Facebook wants to reach why is it only the old white male ones? Surely Facebook wants to reach politicians of all demographics.