You enter the shop as a human being, and there's certain (human) rights that should come with that. We're talking here about the right to get a copy of your ow

You enter the shop as a human being, and there's certain (human) rights that should come with that. We're talking here about the right to get a copy of your own data, the right to be forgotten when you want to leave, the right to be informed about data breaches, and a right to agree to types of data processing. Your analogy is "you enter a shop and cannot leave again, may be abused, and lose control."