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What? Of course there is a reason: there's an old adage about cockroaches being the only animals that would survive a nuclear war. Obviously not true, but is do
by rando_ta_95837 6y ago
What? Of course there is a reason: there's an old adage about cockroaches being the only animals that would survive a nuclear war. Obviously not true, but is does evoke the idea of resilience/reliability to anyone that recognizes the idea.
- didibus 6y agoHum, interesting, that's an angle I hadn't thought of. So it's a comparison to the reliability and durability of cockroaches. To me, it immediately evoked a disdain to the idea of having cockroaches in my house. So it had a negative association in my head. I wonder how much product names can affect marketing draw, I wonder if product research goes that far.