Good point: the things you mention are definitely (explicitly) advertising, but also not evil. Maybe a "except in the cases where users/readers/individuals can

Good point: the things you mention are definitely (explicitly) advertising, but also not evil. Maybe a "except in the cases where users/readers/individuals can create adverts, and the entire publication is explicitly devoted to such adverts" clause as well. I'm only a business grad, not a lawyer, so I expect it can be framed better than this.