7 ms·
Not sure what the big deal is here. Big companies run negative PR campaigns against other companies ALL the time -- running negative PR campaigns is a very comm
by mrchess 15y ago
Not sure what the big deal is here. Big companies run negative PR campaigns against other companies ALL the time -- running negative PR campaigns is a very common strategy in the large market. But I supposed they usually run try to run them in secret, so it is a bit unfortunate that they got caught.
If anything an article like this makes me lose face for techcrunch, who acts like this kind of PR tactic has never happened before.
If you don't believe me read Toxic Sludge, which is a book about the PR industry.
- smackfu 15y agoIt also makes you wonder when you are reading this story somewhere if Google has their PR agency running it as a negative PR campaign against Facebook.
- mrchess 15y agoYup, exactly. The entire world of PR is cutthroat. If facebook doesn't play, they will get beat.
- rwaliany 15y agoI guarantee you that Google is running it as a negative PR campaign against Facebook. There's no way someone would sabotage their relationship with Facebook when they're paying the bills.