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Wasn’t there a scandal a year or so ago where Facebook was lying about ad results?
by colejohnson66 6y ago
Wasn’t there a scandal a year or so ago where Facebook was lying about ad results?
- jariel 6y agoThey're not perfectly accurate, but there's little reason for them to lie. Moreover, when you're dealing with conversion measurements, it doesn't matter that much. You're either getting the sales or not and that's part of the budget/spend calculus.