The terms big data and machine learning describe very different things though. You can't use them interchangeably. I would also argue that big data is the more

The terms big data and machine learning describe very different things though. You can't use them interchangeably. I would also argue that big data is the more sensational one of the two. Machine learning can be easily defined as a group of algorithms. Big data on the other hand is a vague notion that doesn't make it clear what is happening at all and this ambiguity allows sensationalizing.