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Except that in this particular case the aren't "unrelated" markets: Office 365 is a bundle of (enterprise) Productivity Apps and Teams is an (enterprise) Produc
by WorldMaker 6y ago
Except that in this particular case the aren't "unrelated" markets: Office 365 is a bundle of (enterprise) Productivity Apps and Teams is an (enterprise) Productivity app.
We also know that from a technical perspective Teams actually was a "cheaper product" because it was built on the backs of other existing parts of Office 365. It shares a ton of backend with SharePoint and it swallowed up Skype for Business/Lync. Both key products of the "bundle" before Microsoft decided on a need to compete with Slack.
- Teckla 6y agoExcept that in this particular case the aren't "unrelated" markets: Office 365 is a bundle of (enterprise) Productivity Apps and Teams is an (enterprise) Productivity app. You can expand the definition of "(enterprise) Productivity Apps" ad infinitum.
- WorldMaker 6y agoPerhaps, but in this specific case: 1. Slack from a very early point in their pivot away from games branded themselves as an Enterprise Productivity app and made comparisons to Enterprise Email tools. 2. Microsoft's inclusion of Skype for Business/Lync (and to another extent Outlook, especially given Slack's own email-competitive marketing) for years prior to Slack/Teams implies that Chat/Communications has a long history of being considered an Enterprise Productivity App.
- ska 6y ago> You can expand the definition of "(enterprise) Productivity Apps" ad infinitum. Perhaps, but in the case of Teams you don't even have to stretch.