I enjoyed Traction https://www.amazon.com/Traction-Startup-Achieve-Explosive-Customer/dp/1591848369 https://www.amazon.com/Traction-Startup-Achieve-Explosive-Cu

I enjoyed Traction https://www.amazon.com/Traction-Startup-Achieve-Explosive-Customer/dp/1591848369 https://www.amazon.com/Traction-Startup-Achieve-Explosive-Cu... It's written by the founder of DuckDuckGo and he talks through all the different potential marketing channels and how to choose what's best for your company. I thought it was pretty actionable and there wasn't much "fluff".