3 ms·
Becoming a verb can be hit or miss. Take for example Kleenex. If I say to you, "can you grab me a box of Kleenex at the store" you don't instinctively buy Kle
by giarc 6y ago
Becoming a verb can be hit or miss. Take for example Kleenex. If I say to you, "can you grab me a box of Kleenex at the store" you don't instinctively buy Kleenex brand, you buy whatever is on sale/stands out/is your regular brand.
- treis 6y agoKleenex has been the leader in their segment for a century now and has half the market.