In the 1980s, the IBM PC standardized the entire industry around ISA ("Industry Standard Architecture") which was pushed forward by the manufacturers of IBM-com

In the 1980s, the IBM PC standardized the entire industry around ISA ("Industry Standard Architecture") which was pushed forward by the manufacturers of IBM-compatible hardware ("clones"). The consortium of like-minded manufacturers later went to help develop develop all the subsequent variants that persist to this day (PCI and ATX form-factor etc). The standardization benefited them greatly. Now that ARM Holdings is owned by NVidia I hope Jensen Huang sees that if ARM is to take over the desktop it makes sense to bring that same level of standardization that allowed the PC industry (and NVidia) to dominate. I think ARM Holdings needs to be the one to spearhead the initiative. It will help industry-wide adoption of ARM (for desktops, laptops and servers) which will benefit them greatly.