This is like Google found those click-bait stories about the person who discovered a hidden room in their house, where you have to keep clicking next to read an

This is like Google found those click-bait stories about the person who discovered a hidden room in their house, where you have to keep clicking next to read another sentence of text because it generates more impressions.... and Google was jealous of the engagement stats and decided to copy it. It would be really, really funny if it wasn't so horribly, horribly sad.