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> This seems to be more focused on the distribution. The screenshot makes it seem like it'll be shown on Chrome's new tab page. Yes, the point of AMP is for Go

> This seems to be more focused on the distribution. The screenshot makes it seem like it'll be shown on Chrome's new tab page. Yes, the point of AMP is for Google to control content distribution on the web, and they entice you to give up control over your content by offering you exposure, for now, just like they did with the Top Stories carousel in Google Search. The irony of Top Stories is that it forced publishers to use AMP in order to regain the search results placement they already had, before Google took it away by pushing down search results to make room for the new carousel that featured AMP pages.

ehsankia 6y ago
How are you "giving up control"? Having stuffed published in literally any sort of journal, newspaper or anything has certain formatting and layout requirements. Just because you format it in the "stories" layout doesn't mean you're giving up control over your content. AMP also still properly directs both ads and analytics metrics, and in some cases can be hosted on caches you own, but even if not, having it hosted in a different cache is also not giving up control. At no point in this process are you losing control of your content. If you don't want to participate, then don't. Creators decide to put their content on TikTok, Youtube, Instagram, Twitter, and now this is yet another avenue they can put their contents on. How is it any different?
- XCSme 6y ago
  > AMP also still properly directs both ads and analytics metrics Only if the ads and analytics are AMP supported and in the list of AMP approved vendors I think, for example: https://amp.dev/documentation/guides-and-tutorials/optimize-and-measure/configure-analytics/analytics-vendors/ https://amp.dev/documentation/guides-and-tutorials/optimize-...
  - ehsankia 6y ago
    You make it sound like it's a very limited list. I count 225 ad networks under amp-ad [0] and 80 analytics vendors in the very link you sent. [0] https://amp.dev/documentation/components/amp-ad/ https://amp.dev/documentation/components/amp-ad/ That should cover basically every user, but it's also open source so you can contribute any you think is missing. Also, how many choices for analytics and ad networks do you have when you put content on Snapchat, Instagram or TikTok? The latter didn't even have an creator program until very recently, so you were literally posting your content for free.
    - XCSme 6y ago
      > You make it sound like it's a very limited list... 80 analytics vendors 80 out of thousands of analytics platforms and custom analytics scripts is a very limited list. > how many choices for analytics and ad networks do you have when you put content on Snapchat, Instagram or TikTok? But that's the thing with AMP, I still would expect content to be served as it was on my site, it's not like I am creating content for AMP and get an audience on AMP.
      - ehsankia 6y ago
        > out of thousands of analytics platforms Do you have a source on that? Also what % of websites use an analytic provider not included in those 80? I don't have a source either but my personal experience says it'snegligibly small, probably below 0.1%. > it's not like I am creating content for AMP and get an audience on AMP. But I think it actually is. Look at this front page screenshot: https://i.imgur.com/HEjjXqm.png https://i.imgur.com/HEjjXqm.png Google is pushing these stories to their users on the discovery feed, so it actually is all about getting an audience from AMP. Yes, it is still being served from your own site, and while there are some limitation, you still have orders of magnitude more control over the content that you would on literally any other platform.

ehsankia 6y ago

How are you "giving up control"? Having stuffed published in literally any sort of journal, newspaper or anything has certain formatting and layout requirements. Just because you format it in the "stories" layout doesn't mean you're giving up control over your content. AMP also still properly directs both ads and analytics metrics, and in some cases can be hosted on caches you own, but even if not, having it hosted in a different cache is also not giving up control. At no point in this process are you losing control of your content. If you don't want to participate, then don't. Creators decide to put their content on TikTok, Youtube, Instagram, Twitter, and now this is yet another avenue they can put their contents on. How is it any different?

XCSme 6y ago
> AMP also still properly directs both ads and analytics metrics Only if the ads and analytics are AMP supported and in the list of AMP approved vendors I think, for example: https://amp.dev/documentation/guides-and-tutorials/optimize-and-measure/configure-analytics/analytics-vendors/ https://amp.dev/documentation/guides-and-tutorials/optimize-...
- ehsankia 6y ago
  You make it sound like it's a very limited list. I count 225 ad networks under amp-ad [0] and 80 analytics vendors in the very link you sent. [0] https://amp.dev/documentation/components/amp-ad/ https://amp.dev/documentation/components/amp-ad/ That should cover basically every user, but it's also open source so you can contribute any you think is missing. Also, how many choices for analytics and ad networks do you have when you put content on Snapchat, Instagram or TikTok? The latter didn't even have an creator program until very recently, so you were literally posting your content for free.
  - XCSme 6y ago
    > You make it sound like it's a very limited list... 80 analytics vendors 80 out of thousands of analytics platforms and custom analytics scripts is a very limited list. > how many choices for analytics and ad networks do you have when you put content on Snapchat, Instagram or TikTok? But that's the thing with AMP, I still would expect content to be served as it was on my site, it's not like I am creating content for AMP and get an audience on AMP.
    - ehsankia 6y ago
      > out of thousands of analytics platforms Do you have a source on that? Also what % of websites use an analytic provider not included in those 80? I don't have a source either but my personal experience says it'snegligibly small, probably below 0.1%. > it's not like I am creating content for AMP and get an audience on AMP. But I think it actually is. Look at this front page screenshot: https://i.imgur.com/HEjjXqm.png https://i.imgur.com/HEjjXqm.png Google is pushing these stories to their users on the discovery feed, so it actually is all about getting an audience from AMP. Yes, it is still being served from your own site, and while there are some limitation, you still have orders of magnitude more control over the content that you would on literally any other platform.