Do "people" really have that understanding? I'd posit that that vast majority of Apple's userbase has given zero consideration to the issue at all. I suggest t

Do "people" really have that understanding? I'd posit that that vast majority of Apple's userbase has given zero consideration to the issue at all. I suggest that if presented the choice of When you buy a phone would you rather ... A. that the maker of the phone has total and final control over what apps are available for you to install via it's own store. B. that the maker of the phone has a store pre-installed for you to install apps from, but you have the the choice to install apps from other 3rd party stores or directly yourself I'm pretty sure if put in that type of context most people would choose B. But they are never given that choice. The choice they get is over the maker of the device, Apple and option A or an Android based device that has some variation of B.