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At that point (around the time of the acquisition), I guess one could say there was significant overlap between FB and IG users, and that FB had more users than
by fakedang 6y ago
At that point (around the time of the acquisition), I guess one could say there was significant overlap between FB and IG users, and that FB had more users than IG.
- mrits 6y agoNo, Instagram had a thriving mobile user base. Facebook was getting demolished by Twitter in this area at the time. FB knew the future was mobile
- fakedang 6y agoThat clearly implies that the acquisition wasn't for the users but for the platform and the brand value associated with being present on mobile.