That's more excuse than argument, to me. I think that's basically an admission to packaging and marketing a new franchise under the Bond brand. Anyway, all th

That's more excuse than argument, to me. I think that's basically an admission to packaging and marketing a new franchise under the Bond brand. Anyway, all the Bond movies were campy or felt B-movie-ish to some extent. Each actor did it in a different way, but they all did it. And don't forget that Moonraker exists. Which I love, but come on. The self-parody wasn't always explicit or obvious, but it was always blatantly there. Running on alligators, breaking the 4th wall, an eyebrow wax as a (racist by today's standards) disguise. It was always there.