> the fact that they stipulate they only work with apple products is a bit insane to me. If (and a big if, though also a possible if) they are truly exceptiona

> the fact that they stipulate they only work with apple products is a bit insane to me. If (and a big if, though also a possible if) they are truly exceptional and better than the competition, the desire to own these could funnel into buying more Apple products in general, so you can use them. Also, if they are that great, non-Apple users will find another reason to switch to Apple and it will boost the overall brand. So, not an unreasonable idea. But it is bold.