Here's a nice write-up about this site - http://www.cringely.com/2011/05/what-the-heck-is-a-clickochet/ http://www.cringely.com/2011/05/what-the-heck-is-a-click

Here's a nice write-up about this site - http://www.cringely.com/2011/05/what-the-heck-is-a-clickochet/ http://www.cringely.com/2011/05/what-the-heck-is-a-clickoche... If this gets popular, I agree with the above that it can significantly alter the ad-buying space