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My view (inside of a banks innovation lab) a lot of people are stuck in their ways. You ask them "Why do you do that" and their general reply is "I was taught t
by obayesshelton 6y ago
My view (inside of a banks innovation lab) a lot of people are stuck in their ways. You ask them "Why do you do that" and their general reply is "I was taught to do this" or "My boss asks my to send it via email". I think changing user behaviour is hard but you need to change all stakeholders in the user journey not just the direct user.