Core vs Context. Phones\Mobile wasn't see as a core area for multiple business units. Mobile\Phone was seen as context at Microsoft until it was too late. http

Core vs Context. Phones\Mobile wasn't see as a core area for multiple business units. Mobile\Phone was seen as context at Microsoft until it was too late. https://www.linkedin.com/pulse/20140817131527-27177208-core-vs-context/ https://www.linkedin.com/pulse/20140817131527-27177208-core-...