I went looking for the trends in previous years. In 2007, "Rubber bands" were cool. http://www.logolounge.com/article.asp?aid=hjP http://www.logolounge.com/art

I went looking for the trends in previous years. In 2007, "Rubber bands" were cool. http://www.logolounge.com/article.asp?aid=hjP http://www.logolounge.com/article.asp?aid=hjP In 2008, "Loops" http://www.logolounge.com/article.asp?aid=knW http://www.logolounge.com/article.asp?aid=knW In 2009, "3D curls" http://www.logolounge.com/article.asp?aid=kfP http://www.logolounge.com/article.asp?aid=kfP In 2010, such logos apparently became uncool. ;) In 2011, these logos were back in style again, as "Banded" http://www.logolounge.com/article.asp?aid=lnPf http://www.logolounge.com/article.asp?aid=lnPf I'm not denying that trends in design exist, but they tend to be much slower than year by year. This type of article is just about establishing Logolounge's brand.