Giftology is a pretty solid book I’d recommend The sub head for it is “The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and St

Giftology is a pretty solid book I’d recommend The sub head for it is “The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention” And while there is a business context to it I found it helpful in just framing the concept of gifts even on a personal level.