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I’ve never heard of anyone referring to installed base as market share in either tech, financial, or retail circles. Market share always refers to sales in the
by addicted 6y ago
I’ve never heard of anyone referring to installed base as market share in either tech, financial, or retail circles.
Market share always refers to sales in the “market” over a period of time.
Hence “market” share. It’s referring to trading activity. Not usage activity.
- addicted 6y agoA closely related industry where you can see this phenomenon most clearly is video games, especially when a new generation is released. Everyone talks about the new consoles’s market shares when they are released. If market share meant installed base, however, the numbers would look like 0.001% vs 0.000101% as opposed to the 40 vs 60% market share numbers people do use.