I too wish for more smartphone makers to get into the discrete camera business. Unfortunately, it is not a growing market segment. [1] Sales are down 54% YoY i

I too wish for more smartphone makers to get into the discrete camera business. Unfortunately, it is not a growing market segment. [1] Sales are down 54% YoY in 2020 (and were well in decline before COVID). [2] Samsung used to have their own line of discrete cameras, with quite a unique feature set for their time, but these were discontinued in 2015. [3] 15 million units a year is not a large enough market for any new entrant to bother investing the R&D. They would then have to license an existing lens mount or design their own, and photographers with thousands of dollars in lenses are very conservative about moving to a new system. Third party lens makers are also slow to redesign their products to support a new system. [1] https://www.statista.com/chart/5782/digital-camera-shipments/ https://www.statista.com/chart/5782/digital-camera-shipments... [2] https://petapixel.com/2020/11/06/camera-sales-in-2020-have-plummeted-as-much-as-54/ https://petapixel.com/2020/11/06/camera-sales-in-2020-have-p... [3] https://en.wikipedia.org/wiki/Samsung_NX_series https://en.wikipedia.org/wiki/Samsung_NX_series