That's energy efficiency, which is not the same as reducing demand - it's Jevon's paradox all over again. Decreasing the cost of various energy uses results in

That's energy efficiency, which is not the same as reducing demand - it's Jevon's paradox all over again. Decreasing the cost of various energy uses results in people being less worried about using them, and using them more as a result. Plus, saving money and improving the economy increases energy use in general (not to imply that improving the economy is in itself a bad that). https://en.wikipedia.org/wiki/Jevons_paradox https://en.wikipedia.org/wiki/Jevons_paradox