The problem is that the whole architecture is broken. The only reason these devices are "smart" is because they are connected to the brain on the cloud. Even if

The problem is that the whole architecture is broken. The only reason these devices are "smart" is because they are connected to the brain on the cloud. Even if the device included some smart features, which often ends up cost prohibitive at scale, connecting to the cloud solve tech-illiterate user configuration issues... "Download an app, create an account, register your device which 'phoned home' previously, and you're done. Essentially, the cloud brain acts as a as a hub in the "smart" devices topology.