It goes even deeper than that. Take the term "X Twitter" or "X Youtube" where X is literally any subject, or group you can think of. I frequent Youtube a ton a

It goes even deeper than that. Take the term "X Twitter" or "X Youtube" where X is literally any subject, or group you can think of. I frequent Youtube a ton and I noticed there are distinct communities on there like "Car Youtube" or "Gaming Youtube", hell there's entire communities built up around busting scammers on Instagram (those guys posting with stack of cash and a Lambo). You start watching one channel and realize these guys do colabs with others in that space. Just a few months ago 3-4 Car Youtubers I watch got together and created "CarTrek" which is like a full blown TopGear esque car show.