> if you have to send those to your employees in the first place. And if they didn't, they'd be criticised for not doing do. > Then I don't think it will help

> if you have to send those to your employees in the first place. And if they didn't, they'd be criticised for not doing do. > Then I don't think it will help Coinbase itself much with the potential backlash of a NYT story It depends. Backlash should be against provable actions of discrimination. From the article, it sounds like the issue was someone disagreeing with BLM. Being called 'Black Lives Matter' doesn't make criticism of BLM racist any more than the DPRK being called the 'Democratic People's Republic of Korea' makes criticism of North Korea anti-democratic.