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> It is odd to me that they would preemptively go loud on this "This is gonna be really bad, so we need to get out in front of it." That's what it sounds like
by ntsplnkv2 6y ago
> It is odd to me that they would preemptively go loud on this
"This is gonna be really bad, so we need to get out in front of it." That's what it sounds like to me.
- unityByFreedom 6y agoSince we're all hip to this strategy these days, I have the same feeling as GP.
- 3327 6y agoThats exactly what it is. Hey dad, the cops Are gonna knock on the door and arrest me so heads up.
- deleted 6y ago[deleted]
- theanarcrist 6y agoI suspect part of the motivation is to scoop the reporter's own story as a passive aggressive reprisal. It also serves to reduce the chance of future reporters on negative topics to talk directly to Coinbase since they've already showed they're willing to break stories before they publish.
- peteretep 6y agoTheir PR agency is asleep at the wheel; there's no way this doesn't amplify the story
- deleted 6y ago[deleted]
- gabereiser 6y agoStreisand effect
- galaxyLogic 6y agoYes isn't this a rather common strategy, "Be pro-active, not reactive". When the actual story comes out it is not such a big news any more, because it is not news any more. First impressions often last, so now the first impressions is that the story is fake. So even if their response does amplify the story, it might amplify a good story rather than a bad one. So go even so far as to say "all publicity is good publicity"
- ntsplnkv2 6y ago> When the actual story comes out it is not such a big news any more, because it is not news any more. Why not? I was never going to read said article. Now I am, based on this post, alone. This was never going to be headline news. > First impressions often last, so now the first impressions is that the story is fake. Except my first impression is that it is real, not fake, based on this response, because companies lie all the damn time. I imagine many don't believe in company PR at all.
- JeremyNT 6y agoI get that this strategy can work, but are there really that many people who will be swayed by a pr statement from coinbase? I'm primed to assume their version is filled with lies and spin, and I'm waiting for the piece in the NYT to cut through the corporate pr bullshit.
- treis 6y agoPersonally, I don't have a lot of confidence in the objectivity of the NYT around race and related social issues. Not to the extent of "lies and spin" but not exactly accurate reporting either. The truth is likely going lie somewhere between the NYT and Coinbase versions.
- galaxyLogic 6y agoWell you have an eye for objectivity. Many people don't. And whenever there are two conflicting versions of a story it sows some doubt on both of them. We know this from politics already. So from a pure PR and game-theoretic standpoint I think they made the right (pro-active) move.
- compsciphd 6y agowhat major media outlet would refuse to talk to the subject of an article? That would seem to undermine their credibility.
- bra-ket 6y agoI don't know the details of the story, but the thing is with baseless accusations of 'racism' is that it's a perfect slander, one can never prove innocence once proclaimed guilty.
- ntsplnkv2 6y agoLuckily we have journalism and can see what these people claim. Perhaps the article has substance, perhaps it doesn't. One thing I do know - I would not have read this article had it not been for this post by Coinbase.
- bra-ket 6y agoUnfortunately journalism is primarily used as a political tool these days, almost anything you read has an agenda.