Something tells me the very question is wrong. If you think avoiding failure = avoiding bad ideas, then that tell me something about you: you place too much an

Something tells me the very question is wrong. If you think avoiding failure = avoiding bad ideas, then that tell me something about you: you place too much an importance on the idea. If you're already thinking this way, eh, I can't help but feel you're already starting on the wrong path. The better question would perhaps be about a list of common reasons for failed startups. I don't think "having a bad startup idea" would be anywhere on the top of that list. Or for that matter, even "repeating a failed idea" wouldn't occur on the list.