3 ms·
CPC scales with how well ads work. Seller and viewer benefit from working ads. It seems ad platforms benefit most from ads that don't work.
by 6510 6y ago
CPC scales with how well ads work. Seller and viewer benefit from working ads. It seems ad platforms benefit most from ads that don't work.
- jedberg 6y agoAd platforms benefit from ads working because then advertisers spend more money on the platform.