They don't dictate anything - I am perfectly free to try to set up "the last page on the internet" which will be penalized in rank compared to anything else. T

They don't dictate anything - I am perfectly free to try to set up "the last page on the internet" which will be penalized in rank compared to anything else. They would indeed prefer to be utterly ignored by designers over being gamed to but SEO remains something optimized for like clickbait titles and headlines.