This is probably a good thing because it'll force companies to move to other video platform that let them host videos without ads. It might drive up competition

This is probably a good thing because it'll force companies to move to other video platform that let them host videos without ads. It might drive up competition in video space, which is a good thing. Youtube has been monopolizing video space for far too long because they were operating without much regards for profits, killing their competitors that don't have a deep pocket.