>“The account is a Citi product, but customers get the best of both worlds with the Google ecosystem,” he said. The “traditional banking model is evolving” and

>“The account is a Citi product, but customers get the best of both worlds with the Google ecosystem,” he said. The “traditional banking model is evolving” and partnerships are becoming a key part of the industry’s future, Selva said. The traditional banking system may have its flaws, but I don't like the idea of this tech partnered banking evolution. I really dislike the way these tech companies keep trying to integrate into every aspect of people's lives. I don't want some overarching giant company to be responsible for the management of everything in my life. It's really starting to feel like some kind of corporate dystopian fiction sometimes. These companies want everybody contained under their silos where every single part of their lives is integrated with one of their systems. Everything from your health, your banking, your food, everything you buy, everything you do, everywhere you go, all carefully, tracked monitored and integrated with, Google, Apple, Facebook, Amazon, etc.'s insulated bubble where all your daily life exists within things provided by whichever company you happened to choose...or hell...born into. It'll become a new right of passage for parents, bringing their precious baby into the corporate bubble they live in, just like their parents did for them. To switch companies will become the greatest sin... 'Oh...what...you used to be an Apple person...you actually switched to google...oh...wow....' Sorry, that's probably pretty hyperbolic, but sometimes it feels like that's where we're heading.