5 ms·
> but provide the mechanism to do so for others, then clearly Apple is still violating the law. Apple is severely limiting IDFA in the new iOS and shows a popu
by donkeyd 6y ago
> but provide the mechanism to do so for others, then clearly Apple is still violating the law.
Apple is severely limiting IDFA in the new iOS and shows a popup asking whether you want to allow apps to track you. So that's become opt-in.
https://mobiledevmemo.com/mobile-advertising-without-the-idfa-a-comprehensive-overview/ https://mobiledevmemo.com/mobile-advertising-without-the-idf...
- Nextgrid 6y agoAs far as I know they delayed this change.
- donkeyd 6y agoLooked it up, that is correct. Under pressure from Facebook.
- zepto 6y agoPressure from Facebook where the threat is an antitrust campaign against Apple for abusing their position. I’d argue that a ruling from the EU aids Apple in moving in a direction they already want to go. What I’m sure Apple is opposed to is the implication that they are somehow violating GDPR themselves.
- SiempreViernes 6y agoIt's good that they change it, but changing something like that makes it hard to seriously argue that everything is fine now.
- donkeyd 6y agoI never argued that it's fine. I merely responded to the other person to provide some context.
- user-the-name 6y agoApple clearly agrees that things could be better, which is why they are changing it for the better. However, they can also, without contradiction, argue that they were not acting ILLEGALLY before.
- Jnr 6y agoIf they had not released the mentioned improvements until middle of 2018 when GDPR enforcement started, they were probably breaking the law.
- user-the-name 6y agoWhy? Apple were creating PII. They were not storing or processing it. You can probably break the GDPR by incorrectly handling the IDFA you get from Apple, but that does not mean that Apple are breaking the law.
- winded_italics 6y agoWho knows when they will actually change it. They were going to have the change when iOS 14 released but they paused it when they received pushback from Facebook. Now on iOS 14 you don't have access to the permission setting and you can't reset your IDFA anymore either.
- ogre_codes 6y agoReminds me of a quote by Adam Yauch of the Beastie Boys: "I’d rather be a hypocrite than the same person forever." The only way to get better is to change the things you did incorrectly in the past. This doesn't mean it was illegal (or even unethical). Fifteen years ago few people anticipated the privacy implications of smartphones and many people didn't anticipate exactly how much this stuff would be abused. But in order to get better, they need to change their policy.
- SiempreViernes 6y agoI'm don't think I've ever considered MCA a great philosopher, and after reading that self-contradicting quote the outlook for that to change is still murky. Plainly: being a hypocrite is about doing in opposition to what you preach, it's unrelated to changing your mind. It's strange too that you go back to 2005, what with the iphone was out only by 2007 and the IDFA launched in 2013. Incidentally, IDFA was create as a way to limit the methods advertisers could use to track users, even as it expanded the pool of users tracked. And in 2013 the idea that digital tracking, as supplied by for example apple, could be bad was certainly not groundbreaking.
- deleted 6y ago[deleted]
- fxtentacle 6y agoYes, they will make it opt-in soon. The lawsuit is about the damage caused by it being opt-out until now. So both Apple's promised fix and the lawsuit's core argument appear correct.